Di Ocha is a skincare brand that celebrates forgotten African ingredients, offering revitalising products for both men and women. With a focus on nourishment and quality, their goal was to create a luxurious yet culturally rooted identity.
Project Overview
My Proposal
I designed the packaging around African symbols, combining traditional elements with a modern aesthetic. For the main illustration, I created a one-line drawing of an African male and female. To enhance the premium feel, I incorporated gold foil across the architectural patterns on labels and boxes, complemented by subtle colours to convey elegance and quality.
Services
- Branding
- Graphic Design
- Art Direction
What I Delivered
- Packaging Design
- Label and Bottle Design
- Logo Design
- Business Cards
- Brand Identity
- Competitor Analysis
- Mood Boards and Visual Concepts
- Creative Strategy