Dr. Botanicals is a skincare brand known for its natural, plant-based ingredients. For their new product range, they wanted a fresh visual identity that would stand out and highlight the power of their raw ingredients.
My Proposal
I designed a bold and striking visual language that reflects the brand’s focus on natural elements while creating a strong visual impact. The packaging and labels embraced vivid colors, strong typography, and dynamic layouts to showcase the rawness and authenticity of the ingredients. This bold aesthetic extended across the entire marketing campaign to ensure a consistent and memorable presence.
